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BookingMachine vs Collar

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

BookingMachine compared with Collar
DetailBookingMachine logo BookingMachineCollar logo Collar
What it doesEmbeddable booking widget with instant quotes, online scheduling, and payments for service businesses Pet business management software for booking, payments, pet records and staff
StageNot given Not given
FoundedNot given Not given
Based inUS GB
Pricing modelFreemium Freemium
PricingFree plan: $0/month with 25 bookings/month, 1 team member, 1 location. Pro: $24/month (or $18/month billed annually, save $72/year) with unlimited bookings, 4 team members, 2 locations, online payments, analytics. Business: $49/month (or $34/month billed annually, save $180/year) with unlimited book Essential £49/m (up to 3 service listings), Premium £99/m (up to 6 service listings), Business £199/m (up to 12 service listings). Transaction fees 1.5% + 20p (UK). Add-ons include extra team members £6.99/m, Retail Module £20/m, Video Module £15/user, extra campaign recipients £4.99 per 500, extra
Key features
  • Team management and multi-location support
  • Google Calendar sync
  • Analytics dashboard with revenue tracking
  • Voucher and discount codes
  • Booking management through website or mobile app
  • Payment processing and invoice management
  • Membership subscriptions and packages
  • Integrated chat with photos and videos
  • Pet profiles and vaccination tracking
  • Scheduling and capacity management
  • Multi-site management
  • Staff management and task assignment
  • Business and financial reporting
What makes it different
  • Purpose-built for service businesses with industry-specific terminology, pricing logic, and default services
  • Live custom quotes that customers build themselves, not generic calendar scheduling
  • Truly free tier with 25 bookings per month, no credit card required
  • Complete growth flywheel from discovery through review that automatically brings next customers
  • Designed specifically for pet care businesses including daycares, groomers, boarders, trainers and walkers
  • Integrated communications platform combining text, photos, videos and automated messaging
  • Flexible membership and package management with automatic billing
  • Pet owner mobile app for bookings, updates and communication
Community votes00
DR (Domain Rating by Ahrefs)7 +1 (up) since last check52 no change since last check
Trust Flow (Majestic)25
Citation Flow (Majestic)1649
Referring domains (Majestic)1476

6 details filled in for both companies.

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